Selling Insurance | Categories of Insurance

Posted on 18 September 2010


If you are interested in selling insurance, there are a lot of types of insurance you can pick from.  It might be overwhelming to try to figure out which ones to go into first so here are you options.  If you want, you can start with one and eventually pick up the other lines later on.

Auto Insurance

Selling car insurance is prettying straightforward.  You sit in a retail shopping area and wait for customers to come in.  You are most likely selling other types as well, but marketing mostly car insurance.  The best place to start in this line is at an agency at the mall or another busy shopping center.

Other Consumer Insurance

There are other types of consumer insurance.  Health and life insurance is probably the most familiar.  There is also disability, mortgage, home & content insurance as well.  These are all the types of insurance that individuals and families would get.

The money for these personal lines are a lot better than just car insurance.  Although the money is better, it is also harder to sell.  The main reason is because it is not required by law to have mortgage insurance, for example.  That is, of course, not true for car insurance.

Commercial Insurance

Your best money will come from selling commercial lines.  Under this category there is commercial liability insurance, workers compensation insurance, property insurance and vehicle fleet insurance.

These bring in the most money for several reasons.  First of all, each policy costs more in terms of premiums.  That also means your commission will be higher.

Additionally, you can have less customers.  Each business client will probably buy multiple policies from you.  That will enable you to sell a lot more with less clients.  That’s a bigger bang for your buck and your time.

Also, businesses are more likely to pay their premiums.  This will reduce any chargeback in your commissions.

On top of all of that, as the business grows, they will need more and more insurance coverage.  If you have developed a relationship with a business, you will have a growing income stream from them as time goes on.

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